Posted August 17, 2023

By Heather Perkins, Deputy Director

Get your calendar out because you are invited!

BCAction’s annual member connector and fundraiser, Radical Disruption Compassionate Resistance, will be Tuesday, October 17th at 4:30 PT / 5:30 MT / 6:30 CT / 7:30 ET.

Save the date, because we want you to join us.

What makes this event especially powerful is that it’s hosted smack dab in the middle of our nationally-known October campaign: Think Before You Pink®. Think Before You Pink® has made headlines through two decades of campaigns because of what we’ve been able to achieve together: a no holds barred approach to calling out pinkwashing and groundbreaking wins in disrupting pink ribbon marketing culture.

When you attend Radical Disruption Compassionate Resistance during the campaign, you’ll get an exclusive, first-hand look into our October work and how we bring breast cancer activism BEYOND “awareness” and into ACTION, this year and every year.

Connect with your community of unabashed, compassionate change-makers from across the nation as we get together at this virtual event for special speakers, entertainment, and campaign exclusives.

Here’s that date one more time:

Radical Disruption Compassionate Resistance
Tuesday, October 17th at 4:30 PT / 5:30 MT / 6:30 CT / 7:30 ET

Tickets for the virtual event will be available soon, but show your support now by becoming an early sponsor. For more information, please email me at