By Heather Perkins, Deputy Director
Tomorrow is the big day: #GivingTuesday.
#GivingTuesday demonstrates the collective power of what is possible when we come together to make an impact.
Last year, we raised almost $65,000 for the vital and unique work of Breast Cancer Action on #GivingTuesday, and this year, as you decide how to invest in causes you care about, we ask you to invest in the work of Breast Cancer Action.
Breast Cancer Action is unlike any other organization in the breast cancer landscape.
Our programmatic priorities are issues of breast cancer screening, treatment, and diagnosis; breast cancer and the environment; and holding accountable pink ribbon marketing culture.
We do this unique work at the intersections of health justice, environmental justice, and racial justice, making an outsized impact on the breast cancer landscape, and paving the way to how we will address and end this disease.
We ask you to join us as breast cancer activists on #GivingTuesday, by investing in this critical work and strengthening our collective impact.
Tomorrow, #GivingTuesday, gifts us the opportunity to make a difference in the lives of others by supporting work that impacts the health and wellbeing of our communities. Here is to gifts that last a lifetime.