By Tibby Reas Hinderlie, Communications Manager
It’s about culture change. It’s about how we include communities most impacted by breast cancer. And it’s about how your support translates into real change in the daily lives of people living with and at risk of breast cancer.
As a grassroots organization, none of our work would be possible without you.
In our 2020-2021 Annual Report you’ll be introduced to our unmatched work throughout the year with a letter from our Executive Director, Krystal Redman (KR):
“New is the theme for Breast Cancer Action at this moment – this year we incorporated new staff, new platforms, new virtual spaces, and started our strategic plan process that will guide our programmatic priorities and strengthen our mission, vision, and values for the next five years.”
You’ll see pictures from our light board action directed at California Governor Gavin Newsom, review our hard-hitting political cartoons from our Think Before You Pink® campaign directed at the Trump administration, see the panels and pieces in which BCAction staff were cited as thought leaders, and read about how we operationalized our anti-racist values in the section “demanding health justice.”
Unwavering throughout BCAction’s growth and ongoing advocacy work is our unmatched commitment to speaking truth to power. Thanks to your support, we don’t have to ever compromise our commitment to addressing and ending breast cancer, or to our unique role of doing so by centering health justice.